About the Event

You have Instagram. You have Facebook. You know you’re supposed to be using them for your business. But are you actually sure what you’re doing?

Social Media 101 is a fast-paced, 60-minute beginner training that takes the confusion out of social media.

We’ll show you what matters, what to post, how the different features work and how to use social media to help people find your business, trust your business and ultimately do business with you.

No advanced marketing terminology. No assuming you already know what every button does. Just the social media basics every business owner should understand.

what you’ll learn

INSTAGRAM + FACEBOOK

Set up stronger profiles, bios and links, and understand how your accounts work together.

WHAT TO
POST

Know what to post and why, and how to Educate, Connect, Build Trust & Sell effectively.

POSTS, REELS + STORIES

Learn what each format does, when to use it and how to create video that fits social media.

GET FOUND + STAY CONSISTENT

Understand hashtags, search, reach, when to post and how often to show up.

FOLLOWERS → CUSTOMERS

Learn how content helps people Get
Found → Build Trust → Get More Business.

CHATGPT +
CANVA

Use AI to create ideas, hooks and captions, then get your Canva content ready to post.

what’s included

  • 60-Minute Live Training – Learn the social media fundamentals every business owner should know.
  • Full Event Recording – Rewatch the training, pause and work through the steps at your own pace.
  • Social Media 101 Resources – Take-home resources to help you put what you learned into action.
  • ChatGPT Prompt Pack – Ready-to-use prompts for content ideas, captions, hooks, Reels, calls to action and more.
  • Live Q&A – Stay after the training and bring your social media questions.
  • Follow-Up Support – Questions come up when you actually start doing the work. You’ll have access to Fern for follow-up questions after the event.
register now

who should attend?

  • Small business owners
  • Entrepreneurs and solopreneurs
  • New business owners
  • Professionals building a personal brand
  • Anyone managing social media for an organization
  • Anyone with Instagram or Facebook and not sure they’re using them correctly
  • Anyone who is tired of wondering, “What am I supposed to post?”

no social media experience required

You don’t need a big following.

You don’t need to know how to make a Reel.

You don’t need to understand hashtags.

You don’t need to know what every button does.

That’s exactly why we created Social Media 101.

how it works

  • This is a live, online 60-minute training followed by Q&A.
  • We’ll demonstrate what we’re teaching on screen so you can focus on watching, learning and taking notes instead of trying to keep up on your phone.
  • After the event, you’ll receive the recording, resources and ChatGPT Prompt Pack so you can put what you learned into practice.

Stop Guessing. Start Understanding Your Social Media.

You don’t need to become a social media expert.
You need to understand the basics, know what to post and have a simple strategy you can actually use.

GET FOUND. BUILD TRUST. GET BUSINESS.

register today!

october 10

9:00 am PST

online event